Colour Care Shampoo
with Organic Aloe, Wheat Protein & Bergamot
Because your colour deserves a shampoo that protects the investment.
Best for: colour-treated hair that needs gentle, colour-safe cleansing
€40
Freshly made to your order in our European laboratories
NUT-FREE · VEGAN · CRUELTY-FREE
Colour Care Shampoo is a gentle, colour-safe shampoo built on organic aloe vera juice with hydrolyzed wheat protein, betaine from sugar beet, and a mild surfactant system designed to cleanse without stripping colour molecules from the hair shaft. Suitable for all types of colour treatment — full colour, highlights, balayage, and toning. 400ml · €40.
From Clare
Clare Devereux IAT · Advanced Clinical Trichologist · Harley Street London & Dublin
Colour is an investment — in time, in money, and in the way you feel when you walk out of the salon. The worst thing you can do is wash it down the drain with a shampoo that doesn’t understand what it’s dealing with. Most shampoos strip colour because their surfactants are too aggressive. This colour care shampoo is built differently.
The formula starts with organic aloe vera juice as its base — not water — which immediately sets a gentler foundation. The surfactant system uses Cocamidopropyl Betaine and Coco-Glucoside alongside Sodium Coco-Sulfate, which means effective cleansing without the harshness that pulls colour molecules from the hair shaft.
Research has shown that hydrolyzed wheat protein contributes to the sealing of hair cuticles — and a smoother, tighter cuticle is what keeps colour locked in longer. Damaged hair loses colour faster because the cuticle is open. Wheat protein helps close and reinforce it. And bergamot oil adds a sophisticated citrus character that lifts the formula from functional to something you genuinely look forward to using.
In my practice in Dublin and London, this is the colour care shampoo I recommend for anyone who colours their hair — whether that’s a full head of colour, highlights, balayage, or toning. It’s gentle enough to use four times a week without accelerating fade, and it leaves hair with a smoothness and gloss that actually makes your colour look better, not just maintained.
This is for you if
- You colour your hair and want a shampoo specifically designed to protect that colour
- Your colour fades faster than it should and you suspect your shampoo is part of the problem
- You want gentle cleansing that preserves colour vibrancy without sacrificing how your hair feels
- You’ve invested in professional colour and want to extend the life of that investment
- You want a shampoo that leaves colour-treated hair looking glossy and smooth, not dull and dry
- You need a colour-safe option that works for all types of colour treatment — full colour, highlights, balayage, toning
Consider instead if
- You don’t colour your hair and your primary need is hydration — our Moisturising Shampoo is designed for natural hair that needs daily nourishment
- Your scalp is currently irritated or reactive — start with our Sensitive Scalp Shampoo to settle things first, regardless of whether you colour
- Your primary concern is volume and thinning rather than colour protection — our Volume Boost Shampoo has active scalp-stimulating ingredients
- You want a special-occasion shine rather than everyday colour care — our Gloss Shampoo delivers editorial gloss for any hair type
What’s Inside
A colour-safe formula built on organic aloe vera — not water. Every ingredient is chosen to cleanse without stripping, strengthen without weighing down, and leave colour looking its best.
Organic Aloe
ALOE BARBADENSIS · ORGANIC
The first ingredient in the formula — organic aloe vera juice rather than water. Sets a hydrating, gentle foundation that colour-treated hair needs. Rich in vitamins, minerals, and amino acids that support the hair shaft without competing with colour molecules. The same aloe-first approach as our Moisturising Shampoo, adapted for colour-treated hair.
Wheat Protein
HYDROLYZED · STRUCTURAL
Colour-treated hair is structurally compromised — the colouring process opens the cuticle to deposit pigment, and that cuticle doesn’t always close completely afterwards. Hydrolyzed wheat protein helps repair and reinforce this structure, keeping the cuticle smoother and tighter. Smoother cuticle means colour stays locked in longer and reflects light better — which is why your colour looks more vibrant after using this shampoo.
Bergamot
CITRUS AURANTIUM BERGAMIA
A sophisticated citrus essential oil that gives this shampoo its distinctive character. More complex than lemon or orange — with the elegant bitterness that makes Earl Grey tea so recognisable. Alongside orange and lemon peel oils, it creates a bright, uplifting citrus experience that sets the Colour Care range apart from the rest of the HHE collection.
Betaine
FROM SUGAR BEET
At INCI position #5, betaine is one of the most concentrated ingredients in this formula. A natural humectant that modifies the cleansing system to be as gentle as possible — critical for colour-treated hair, where harsh cleansing is the primary cause of premature fade. Attracts and retains moisture while improving manageability and softness. The quiet hero that makes colour-safe cleansing possible.
Aloe Barbadensis (Aloe) Leaf Juice*, Sodium Coco-Sulfate, Coco-Glucoside, Cocamidopropyl Betaine, Betaine, Sodium Chloride, Aqua, Glyceryl Oleate, Parfum, Lactic Acid, Citric Acid, Benzyl Alcohol, Brassica Alcohol, Hydrolyzed Wheat Protein, Sodium Benzoate, Brassicyl Isoleucinate Esylate, Potassium Sorbate, Limonene**, Citrus Aurantium Bergamia Peel Oil, Citrus Aurantium Peel Oil, Citrus Limon Peel Oil, Linalyl Acetate**, Citronellol**, Pinene**, Linalool**. (*Ingredients from organic farming. **From natural essential oils.)
Your Ritual
Wet your hair thoroughly with warm water — not hot. Heat opens the cuticle, which is exactly what you’re trying to avoid with colour-treated hair. Apply to your palms, lather gently, and work through from roots to ends. The aloe vera base and betaine create a soft, effective lather that cleanses without the stripping sensation of harsher shampoos.
Wash four times a week — Clare’s clinical recommendation. For freshly coloured hair (within the first week after colouring), you can reduce to three washes to allow the colour to fully set.
Follow with the Fresh Conditioner on mid-lengths and ends. They share the same citrus aroma family and the same philosophy — gentle care that protects rather than strips. Once a week, swap the conditioner for the Intensive Rescue Hair Mask if your colour-treated hair needs deeper repair. Colour processing weakens hair structure, and the mask addresses that directly.
The Experience
Citrus zest with slightly bitter notes of red grapefruit and sweet white peach — bright, clean, and distinctly different from the warm gourmand notes of the Volume Boost range or the soft florals of the Moisturising duo. It smells like freshness has a colour. Uplifting without being aggressive, sophisticated without being heavy.
Complete your Routine
This colour care shampoo pairs with the Fresh Conditioner — they share the same citrus character and the same gentle approach to colour-treated hair.
Your Colour Pairing
Fresh Conditioner
Light, nourishing, and perfectly suited to colour-treated hair. Panthenol and wheat protein protect without weight. Same citrus aroma family as this shampoo.
Intensive Rescue Hair Mask
Once a week, swap the conditioner for this intensive mask. Colour processing weakens hair structure — the mask repairs it. Same shampoo, deeper second step.
Enhance with Essentials
Shine Leave-In Hair Mist
A lightweight daily mist that adds shine, detangles, and protects between washes. Makes your colour look its best between salon visits. The easiest addition to your routine.
Rosemary Strength Oil
Weekly scalp nourishment that supports healthy hair growth underneath your colour. Apply before shampooing, leave for 15 minutes, then wash as normal with this shampoo.
This product features in
An Edit is a curated combination of products selected by Clare for a specific situation — everything you need to start, in one step.
The Colour Protection Edit
For anyone who colours their hair and wants a complete routine that protects the investment. Gentle, colour-safe cleansing and conditioning with a finishing mist that makes your colour shine.
Colour Care Shampoo · Fresh Conditioner · Shine Leave-In Hair Mist
Key Takeaways
Built on organic aloe vera juice — not water — for a gentler foundation that colour-treated hair needs.
Hydrolyzed wheat protein seals the cuticle to lock colour in longer and improve vibrancy.
Betaine at INCI position #5 modifies the surfactant system for colour-safe cleansing without stripping.
Suitable for all colour types — full colour, highlights, balayage, and toning — 4 washes per week.
FAQ
Yes — the formula is designed for all colour treatments including permanent full colour, semi-permanent colour, highlights, balayage, toning, and colour refreshing treatments. The gentle surfactant system protects colour molecules regardless of the colouring technique used.
Clare recommends waiting 48 hours after colouring before the first wash to allow colour to fully set. For the first week after colouring, reduce washing to three times rather than four. After that first week, return to four washes per week as normal. Always use warm water rather than hot — heat opens the cuticle and accelerates colour fade.
Both start with organic aloe vera, but the Colour Care Shampoo has a specifically modified surfactant system designed to cleanse without pulling colour molecules from the hair shaft. It also contains hydrolyzed wheat protein to seal the cuticle — critical for colour retention. The Moisturising Shampoo prioritises hydration; this one prioritises colour protection.
The Fresh Conditioner is the dedicated pairing — it shares the same citrus aroma and the same gentle approach to colour-treated hair. Once a week, swap it for the Intensive Rescue Hair Mask if your colour-treated hair needs deeper structural repair. Apply both to mid-lengths and ends only.
Yes — the formula is gentle enough for natural hair. However, if you don’t colour, the Moisturising Shampoo is a better choice because it’s optimised for hydration rather than colour protection. The Colour Care Shampoo prioritises gentleness over nourishment — if colour isn’t your concern, the Moisturising Shampoo will do more for your hair.
Colour fade has multiple causes beyond shampoo choice. Hot water opens the cuticle and releases colour. UV exposure degrades colour molecules. Heat styling without protection accelerates fade. Chlorine and hard water can alter colour tone. A colour-safe shampoo addresses the cleansing step — but protecting your colour investment requires attention across every part of your routine. The Shine Leave-In Hair Mist adds daily protection between washes.
What our clients say
Protect the colour you invested in.
Start with the Colour Protection Edit for Clare’s complete recommendation — Colour Care Shampoo, Fresh Conditioner, and the Shine Leave-In Hair Mist. Everything your colour-treated hair needs.
Not sure which products are right for you?
for Clare’s personalised guidance.
As long as you colour, this colour care shampoo protects. It’s designed to be your permanent colour-day shampoo. Some clients use it every wash. Others alternate — Colour Care on the days after a colour appointment, Moisturising Shampoo on the days between. Both approaches work. When you stop colouring, the Moisturising Shampoo becomes the natural next step — but there’s no rush. This formula is gentle enough to use on natural hair too.
· 19 years of expertise
FORMULATION
Nut Free · Vegan · Silicone Free
SUITABLE FOR
All Colour Types · Full Colour · Highlights · Balayage · Toning
SUITABLE FOR
All Hair Types · Colour-Treated Hair · Daily Use
MANUFACTURED
EU · Freshly produced to order
SUSTAINABILITY
Recyclable packaging · No GMO · Biodiversity-respecting ingredients
VOLUME
400ml / 13.53 fl oz
This product is for general hair care and does not constitute medical treatment. If you are experiencing hair loss or scalp concerns, please consult a qualified trichologist or GP.